Remote Marketing Director

Full-Time | Sales and Marketing | Anywhere in the World
Digital Marketing | Marketing Management
Salary: $50,000 – $74,999 USD

Pathfinder Hospitality is seeking a Remote Marketing Director to join our team at We Work Remotely. This is a fully remote position open to candidates located internationally, offering you the flexibility to work from anywhere while playing a vital role in our Revenue Team.

Position Overview:

We are looking for a Marketing Director who combines creative vision with strategic insight. The ideal candidate will be adept at crafting and executing marketing campaigns that deliver meaningful results. You should be hands-on when necessary but also capable of stepping back to focus on overarching goals.

In this role, you will lead internal marketing efforts to strengthen our employer brand and team culture, as well as external brand marketing initiatives aimed at driving growth and engagement across multiple channels for our properties. Your contributions will be crucial in elevating the company’s brand identity and aligning marketing strategies with broader business objectives.

Ideal Candidate:

You will thrive in this role if you possess a strong marketing background, demonstrate natural innovation, and excel at leading teams in a fast-paced environment. An understanding of branding nuances and the ability to blend creativity with strategic thinking are essential for making informed decisions. We’re looking for someone ready to drive business growth and enhance brand visibility while taking ownership of our marketing initiatives.

About Us:
At Pathfinder Hospitality, Platinum Service is more than a motto; it’s our commitment to exceed expectations. Hospitality is ingrained in our culture—we live and breathe Platinum Service. Even the pineapples on our lapels symbolize our dedication!

Culture and Values:
We pride ourselves on breaking the mold and consistently going above and beyond to create memorable experiences for our employees and guests. Our values are our guiding principles:

• Accountability: We honor our commitments and each other with reliability and responsibility.
• Collaboration: Everyone’s thoughts and opinions are valued.
• Empowerment: We learn from both successes and failures, evolving as we grow.
• Engagement: We serve as ambassadors in all aspects of our industry.
• Innovation: We creatively transform the ordinary into the extraordinary.
• Integrity: We uphold our promises and commitments.
• Passion: Our heartfelt commitment to unrivaled hospitality drives us.
• Transparency: We openly share our successes and failures, ensuring accountability in all practices.

If you share our passion for these values, have a strong work ethic, and are committed to delivering Platinum Service, we invite you to apply today!

Minimum Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or a related field (Master’s degree preferred).
• 4+ years of experience in a senior marketing role, preferably in hospitality or a related industry.
• Proven experience in developing and executing branding strategies, with a focus on employer branding and multi-channel marketing.
• Strong digital marketing expertise, including SEO, social media, email marketing, and content creation.
• Proficiency in analyzing marketing data to drive data-driven decision-making and optimize campaigns.
• Excellent project management skills with the ability to handle multiple campaigns, meet deadlines, and adhere to budget constraints.
• Strong leadership and interpersonal skills, with experience in team leadership and cross-functional collaboration.
• Exceptional written and verbal communication skills, capable of influencing and building relationships with stakeholders.
• Experience in business development or market expansion is a plus.

Responsibilities:

This list is not exhaustive and other duties may be assigned as necessary:

• Develop and implement integrated marketing strategies to enhance the company’s employer brand, cultivating a strong company culture and attracting top talent.
• Lead hotel-level marketing initiatives to increase direct bookings, boost website traffic, and enhance guest experience through marketing training.
• Create engaging content for digital and traditional marketing channels, including social media, email, and the company website.
• Analyze marketing data to identify trends and apply insights for campaign optimization and performance improvement.
• Develop and execute an employer branding strategy to position the company as a preferred employer in the market.
• Collaborate with sales, operations, and other departments to align marketing strategies with broader business goals.
• Build and nurture relationships with media outlets, influencers, and external partners to enhance brand visibility.

Compensation/Pay: $45,000 – $55,000

At Pathfinder Hospitality, we believe in providing Platinum Service to both our guests and associates. To support this, we offer a range of benefits for our full-time and part-time associates, including:

• 8 paid holidays, flexible PTO, and vacation
• Birthday Pay
• Mental Health & Wellness Program, including a Life Coach
• Employee Development Program
• Discounted hotel stays at brands within our portfolio

If you’re excited about this opportunity and want to join a team that values innovation and excellence, apply now!